Join us for a bold step into the future of private clubs in Canada.
2026 PCBE Conference
Aug 31 - Sept 4
Designed for Club Leadership
Purpose-built for Directors of Membership, Marketing, and Food & Beverage; roles where performance, perception, and profitability intersect.
Where Tradition Meets Tomorrow
Modern, future-oriented tactics thoughtfully balanced with legacy membership values and the traditions that define great clubs.
Learning Beyond the Ballroom
Speaker-led workshops, private club tours, curated dining experiences, and immersive discussions designed to translate insight into action.
Extended Education
Follow up with extended learning workshops and digital follow-ups throughout the year to share progress, impart key updates, and continue to strengthen the community.
Vancouver, Canada
A destination conference set in one of Canada’s most dynamic hospitality cities, offering access to leading clubs, venues, and experiences.
About
the Producers
The PCBE Conference was initiated by club professionals from Canada who believed our industry deserved more connection, more candour, and more shared intelligence.
Producer and host James Grass, brings a broad perspective on our unique industry, with more than 20 years of experience in the private club and hospitality industries.
A dual national of Australia and Canada, James relocated to Vancouver in 2007 and built his career at The Vancouver Club; beginning in fine dining service and progressing to Membership Manager and finally Director of Brand Experience & Marketing. His perspective is shaped by firsthand experience at every operational level of club life.
Over the course of his tenure, the Vancouver Club experienced record growth in membership, revenue and events as well as a reduction of average age of members from 58 to 38.
Today, through his companies Memento and Chef’s Favourite, James and his team advise private clubs, restaurants, and corporate clients on brand strategy, hospitality experience design, marketing and member engagement across Canada and internationally.
MISSION
Hosted in Vancouver and led by James Grass, former Director of Brand Experience & Marketing at The Vancouver Club, this year’s PCBE is designed specifically for Canadian private clubs to exchange ideas, strengthen the industry, and build strategies that respect legacy while preparing for the future. This is not a trade show; it is a working conference built for people carrying real responsibility inside their clubs.
2026 Registration
PCBE is an intimate, leadership-focused conference designed for Directors of Membership, Marketing, and Food & Beverage at Canada’s private clubs. Hosted in Vancouver and led by industry veterans, the experience is built around:
Strategic, speaker-led workshops
Facilitated peer exchange and candid discussion
Private club tours
Curated dining experiences
Registration is $3,500 CAD + GST and includes full access to all conference programming and hosted experiences. For out-of-town attendees, an exclusive partner accommodation offer is available at the Terminal City Club: four nights for an additional $1,500 CAD plus applicable fees and taxes, available in limited quantities.
12 Spots
Left
2026 PAYMENT & SCHEDULE
Total Payment
Conference Total - CA$3,500.00
Partner Accommodation (4 Nights at Terminal City Club) - CA$1,500.00
Out of Town Total - CA$5,000.00
April 1, 2026
1
$1k Deposit Required
June 1, 2026
2
50% Deposit Required
August 1, 2026
3
Full Balance Paid
August 31 - September 4, 2026
4
Conference Dates
Contact Us
Have questions about attendance, programming, or partnerships?
We’d love to hear from you. Whether you’re considering attending, speaking, or bringing a colleague, the PCBE team is happy to connect.
Email: kevin@creatingmemorable.com
Location: Vancouver, British Columbia
Conference Dates: August 31 - September 4, 2026
